Marketing Automation Specialist

Marketing All Products

Hybrid Full-time

Send us your application

About your team:

Our Setup Experience Team is all about helping users get the most out of our product — starting from onboarding and continuing through setup and beyond. We focus on building experiences that drive user activation and retention right from the start.

We’re looking for a Marketing Automation Specialist to level up the way we engage our users. Your mission? Set up and fine-tune automated campaigns (think emails, in-app messages, and notifications) that get our customer, engaged, and coming back for more.

You will be responsible for:

  • Owning the full marketing automation strategy — from idea to execution — while keeping it aligned with broader business goals.

  • Planning, creating, and managing automated marketing and educational campaigns across email, in-app messaging, and notifications.

  • Designing personalized user journeys to boost onboarding and activation rates.

  • Using marketing automation tools (e.g., HubSpot) to segment users and deliver targeted messages.

  • Analyzing campaign performance and optimizing messaging based on data insights.

  • Collaborating with product managers, designers, and engineers to align marketing efforts with product updates.

  • Running A/B tests to improve messaging

  • Ensuring everything stays compliant with data privacy regulations (like GDPR, CCPA, etc.).

  • Owning the end-to-end strategy and execution across all marketing automation channels aligned with core business goals.

You may be a good fit for this role if you:

  • Are ready to take full ownership of our marketing automation efforts.

  • Are highly skilled in marketing automation platforms (HubSpot experience is a strong bonus).

  • Have a solid track record of building complex automation flows that actually work.

  • Have experience automating customer onboarding for a SaaS product (a big plus!).

  • Are proactive, strategic, and love to get things done — you don’t wait around for someone to tell you what to do.

  • You are user-oriented, focusing on understanding and meeting the needs of your audience to create meaningful and engaging experiences.

How we work

We have implemented a hybrid workplace, in which our team in Wrocław and nearby (up to 50 km), follows a 3/2 model: three days in the office to foster creativity, teamwork, and social interaction, and two days working from home.

If you’re based outside of Wrocław, you'll work in the office for three days each month to maintain valuable face-to-face connections, while continuing to contribute significantly to product development remotely.

Benefits

We don’t want you to worry about all the basic benefits - like a Multisport card, private health care, or a home office equipment budget.

What we really want you to feel and what we believe in is that the real benefits come from the culture we’ve built.

With a hybrid work model (whether it's three days per week or three days per month, depending on your location), unlimited paid days off and sick days policy, an environment focused on outcomes instead of worked hours, and people dedicated to their work, you’ll find a workplace where you can thrive.

And here’s the icing on the cake: you’ll have the opportunity to work with the makers behind all Text products: LiveChat, ChatBot, HelpDesk, KnowledgeBase, OpenWidget.

Are you feeling like this might be a great place to consider working for? We feel it too ;) Join us and apply.

Recruitment process

Do you already feel like you belong here?

It’s time to fill out the application form and attach your CV. Here’s what happens next in our fully remote recruitment process:

Interview with our recruitment specialist

Get yourself something to drink and let’s talk. Tell us about your professional experience, the results of your work, and your values. We’ll tell you a little bit about the company, products, and company culture. We’ll also talk about the money and your availability.

Video call with your future team leaders

At this stage, we’ll test your craft to see the value you can bring to the company. The most important part? You’ll find out everything about the challenges in your role, and we’ll find out everything we need to know about your experience.

A remote practice run

We’ll give you a project to work on for a few hours. You’ll also meet the people that’ll give you tips, advice, and access to data and tools so you can feel like you’re already a part of the team. Get familiar with our atmosphere, the workflow, and the people. All in all, we’ll help you make a well-informed decision.

Apply now

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