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Sales is more than transactions. Each sale is an opportunity to create a lasting connection. In Sell we give you tips for online sales, lead generation, and customer retention. But we also want to show how sales is a part of outstanding customer service.
Growth is probably one of the most important objectives for any company, apart from survival, of course. And when we think about business development, one of the things we have to consider is the cost of acquiring new customers. (Yes, growing your business comes at a price!) It’s... read more
11 minutes
Jan 18, 2022
Companies today need to be where their customers are and to accomplish a seamless multichannel strategy, there are a few things to consider. Doing it right will make a big difference on your journey to become a truly customer-centric company. Another great conversation with... watch now
26 min watch
Incoming Chat
Marcos and Rafał talk about how important is to build trust with your brand, especially in the medical field. A great startup story and good lessons on how to build a brand that creates a relationship with its customers. watch now
34 min watch
Incoming Chat
Marcos talks to Nick Capozzi, one of his mentors and a sales expert about the key skills to develop in order to become a master salesperson. They also dig into how much video can help you close that next deal and how to incorporate it into your sales strategy. Tips, tricks and a... watch now
38 min watch
Incoming Chat
Do you remember the last time you bought something online? Can you remember what convinced you to choose a particular product or service over other options? We’re swamped with ads all over the web. Whether it’s social media, mobile apps, or a simple Google search results page,... read more
Video is the most dynamic way to engage with your customers but people and companies usually have issues with their video production and don’t know how to create eye-catching videos Where to start? How to do marketing with video? Is video the right thing for my brand? Video SEO,... watch now
17 min watch
Guides to Success
Incoming Chat is back! Welcome to season #3 With massive online competition, finding the right price for your products can make a big difference for customers choosing your store or the next one. It goes beyond cheap vs. expensive. Companies have to catch up and monitor what the... watch now
36 min watch
Incoming Chat
Marketplaces are a powerful tool in the ecommerce world. Whether you need a place to test the popularity of your product or you're looking to tap into a new audience with an established brand, a marketplace can do the trick. Here are a few things to consider when using a... read more
12 minutes
Feb 11, 2021
How customer data should shape everything from your UVP and copy, through the way your team will speak to your customers? A great chat with Helen Peatfield. Here are some of her resources: Justin Blackman: https://prettyflycopy.com/ Joel Klettke’s newsletter:... watch now
57 min watch
Incoming Chat
If you had to choose the most fundamental skill of a good marketer, which one would you pick? I’d go with copywriting. If you know how to write good copy, copy that will spark your customers to take the desired action, you’re on your way to success. Whether it’s buying your... read more
The holiday season is going to be different this year. Big players, like Walmart and Target, decided to close on Thanksgiving so they don’t give customers a reason to gather in crowds. Also, many customers are now buying different goods than they normally do, and they’re making... read more
Marcos and Erik discuss the evolution of content and its relevance to marketing and business today. AI, best practices, and the journey of a content writer and editor. watch now
27 min watch
Incoming Chat
Marketing an expensive piece of equipment is not easy, especially when the market is saturated. Bartek Lanc, Zmorph’s CMO tells us how they figure out ways to stand out from the crowd. watch now
32 min watch
Incoming Chat
We wanted to share the things that we’ve learned investing half-year on LinkedIn. Do some of these, we know they work! watch now
4 min watch
Step Up
People are changing their shopping habits. These changes were trending before 2020, but, with the multitude of challenges retailers have faced this year, many of those changes will surely become permanent. Since early 2020, consumers are making more purchases online, making... read more
