We all want to understand customers' expectations, and to do so, we need to talk with them. Conversation is the easiest way to do good marketing. It's easier in traditional marketing, where valuable customer conversations are at your fingertips. We communicate not only through... read more
24 min read | Jun 03 |
Running a business is a complicated affair. You have to juggle so many different responsibilities, from labor and logistics to market research and product... read more
19 min read | May 21 |
Today, companies have access to more advanced enterprise technology than ever. Even so, the basic tenets for success remain simple enough. To prosper in the long term,... read more
19 min read | May 13 |
We often get caught up in the nitty-gritty of customer service metrics – how fast we answered a call, our average resolution time, or the ever-popular net promoter score... read more
15 min read | May 08 |
Every time your business gains a new customer, there are two possible outcomes. Either you deliver on your promises, satisfying them and creating a repeat or loyal... read more
7 min read | Mar 28 |
Buying a house is one of the most important financial decisions in a person’s life. It’s an expensive, long-term commitment and must be well thought through before making... read more
20 min read | Mar 19 |
Providing an exceptional customer experience is critical for companies to succeed in the current business landscape. And keeping clients is more financially advantageous... read more
